Why You Shouldn’t Assume Public Domain

Why you shouldn’t assume what you think is “old” or “folk” or “governement” is public domain. READ HERE about the Kookaburra case that cost Men at Work, an Australian band,  5% royalities to the Australian Girl Gudes for “Kookaburra Sits on the Old Gum Tree.”

Guidelines for Marketing to Children

by Corey May, M.S., Bar Certified Paralegal The turning point in 1990 was The Children’s Television Act (CTA).  CARU Children’s Advertising Review Unit recommends that advertisements should not mislead children about the product, its performance or nutritional value.  CARU has stated that the visual impression that children receive from the majority of advertising is as… Continue reading Guidelines for Marketing to Children

Social Media Statistic Sites

Many business people are asking questions abour marketing and what is the big picture for 2011.  What works and what doesn’t?  How big of a role does social media play?  What are business trends in social media? Question: How much do journalists rely on blogs for information? 89 % of Journalists Use Blogs as an… Continue reading Social Media Statistic Sites